It’s that time of year when parents are scrambling to make all the holiday magic happen, but we don’t have to tell you that holiday sparkles don’t just fall out of the sky. In fact, playing Santa can really take a toll on a parent’s budget, and it seems like the older kids get, the pricier the items on their list become. But not everything under the tree needs to be a big-ticket item! Walmart, committed to offering the lowest prices, has just released the Walmart Top Toys 2023 List for this year, and here’s the best part—it’s all priced under $25! These affordable prices mean you might be able to pick up a few items from your kids’ wish lists to place under the tree or in their stockings.
With their huge list of toys, Walmart ensures that parents can score those Bluey figurines, LeapFrog Electronics, and LEGO Disney sets that will make our kids squeal with joy, but their low prices help us feel our own holiday magic as we do the shopping! From pretend lemonade stands for toddlers to complicated science kits for big kids, here are the Walmart top toys under $25 every kid will love.
Walmart top toys for baby
Animal Rhymes Music Book With Interactive Pages for Infants
VTech has been a household name for years, and it’s because of interactive toys like this book for babies 3 months and up. This Animal Rhymes Music Book is a modern tech version of the animal books we had as kids—and we loved them until they fell apart! Available only at Walmart, the VTech Animal Rhymes Music book includes a familiar nursery rhyme on each page, plus colorful instrument buttons to press for guitar, piano, and drum sounds, to name a few. This interactive book is a great toy to keep kids entertained and learning new vocabulary while sparking a love for books at an early age.
Learning Friends 100 Words Bilingual Electronic Book for Toddlers
Introduce little ones to 100 words in both English and Spanish with this best-selling preschool learning toy, the touch activated Leapfrog Learning Friends 100 Words Bilingual Electronic word book. They’ll learn colors, animals, mealtime words and more with plenty to explore as they grow.
What Do You Say, Little Blue Truck? Sound Book
What Do You Say, Little Blue Truck? is the perfect gift for a baby or toddler who loves pressing buttons and learning new sounds—especially if those sounds are a pig oinking or a cow moo-ing! This multi-sensory book takes your little reader along through the classic story of Little Blue Truck saying hello to all his farm friends.
Learn and Groove Shakin' Colors Maracas
It’s developmentally appropriate for babies and toddlers to make lots of noise—sorry Mom and Dad! Your quiet days are over. That’s why they’ll love these Learn and Groove Shakin’ Colors Maracas by LeapFrog. And bonus! This fun and interactive toy is bilingual, so kids can hear counting, singing, and new vocabulary in both English and Spanish. This toy is appropriate for ages 6 months + so get your groove on—you might be raising a future musician!
Cal’s First Melodies Magic Touch Wooden Piano Musical Infant Toy
How adorable is this wooden baby piano?! Suitable for ages 6 months +, the Baby Einstein Cal’s First Melodies Magic Touch Piano introduces babies to classic melodies by using three color-coded music cards. Baby can press different buttons to hear set melodies, or just freestyle and create their own beat! Between this cute little piano and the bilingual maracas, you’ll be on your way to starting a whole band in your playroom.
Pop-a-Balls Push and Pop Bulldozer
Every parent who has raised a toddler knows this—that first push toy is a must-have. VTech’s Pop-a-Balls Push and Pop Bulldozer will give your little one the confidence to take those first few steps (and have fun while doing so!) Let them bulldoze their way through life (and your house) with this toddler learning toy that not only has colorful balls that pop up out of the smokestack as they push it, but also includes buttons that teach your child colors, numbers, and construction objects.
Top toys for toddlers and preschoolers
Melissa & Doug
Lemonade Pretend Play Food and Drink Toy
Who doesn’t love a lemonade stand? No one, that’s who—including preschoolers. Best for kids 3+, this Melissa & Doug lemonade set lets kids pretend to squeeze juice from a plush lemon (gotta be fresh-squeezed!) and even add an imaginary dash of sugar before stirring their “lemonade” with a wooden spoon. Options include pink or yellow lemonade, and the set even includes a double-sided reusable activity card to help “customers” place orders. Can you imagine the cuteness of setting this up in your playroom? Best lemonade you’ll ever have.
Bluey & Family 4 Pack of 2.5-3" Figures, Including Bluey, Bingo, Mum & Dad
Let your little one take Bluey and family on an adventure all their own! This super cute 4-pack of Bluey, Bingo, Mum, and Dad makes a great toy to spark imaginative play. Bluey and family have moveable arms and legs, making them poseable for all the pretend scenes your toddler can dream up. A great toy for the car activity bag or pretend play at home, your child will love taking their Bluey figurines with them wherever they go.
Mr. Pencil’s® Scribble, Write & Read Writing Toy for Preschoolers
Gift your child all the “write stuff” with this LeapFrog® Mr. Pencil’s® Scribble, Write & Read Writing Toy for Preschoolers! With Mr. Pencil, kids can trace letters and numbers, learn to write their name, and even sound out beginning sight words by sliding their Mr. Pencil across the screen. As they write letters, they’ll watch them transform into animals. And numbers will morph into objects they can count. The Mr. Pencil’s® Scribble, Write & Read Writing Toy is definitely one of those educational toys your child will love to play with—and not even realize how much they’re learning.
Melissa & Doug
Wooden Pizza Party Play Food Set
Time for a pizza party! The Melissa & Doug Wooden Pizza Party Playset is sure to be a hit. Just watch your kiddo’s imagination soar as they create custom pizzas for the whole family (it comes with 36 toppings!) This set comes with a brightly colored tray, pizza cutter, spatula and a wooden box for storage. And the pizza makes a “slicing” noise when cut! Pepperoni and mushrooms for me, please!
32 Piece Magnetic Building Block Rocket Booster Theme Set
Ask any parent or teacher of busy little preschoolers and they’ll tell you how magical these tiles are. The magnetic pieces snap together and pull apart over and over, allowing endless creativity and more stability than traditional blocks. As part of a growing collection, or simply used solo, the PicassoTiles Magnetic Building Block Rocket Booster Theme Set enhances children’s STEM skills by sparking imaginative play with magnets and geometric shapes.
My Sweet Love
16" Get Better Now Baby Doll Play Set
Exclusive to Walmart, My Sweet Love Dolls are a favorite among all kids who love to care for and snuggle their own little babies. The Get Better Now Baby Doll Play Set allows for your child to heal booboos, administer pretend vaccines, and “hear” baby’s heartbeat with their own stethoscope! Kids get to play Mommy and Daddy as well as doctor and nurse with this baby doll and accessories, making this the perfect gift to spark nurturing, imaginative play.
Top toys for kids
What Do You Meme?
Squishmallows Take4 Card Game
A fast-paced card game AND Squishmallows?! Say no more. Made by the same company who created “What Do You Meme?”, Squishmallows Take4 comes with a Benny the Bigfoot Squishmallow and involves battling to collect cards before your opponent can. But watch out—if you reach for the same card as someone else, you’ll have to reach Benny in the middle before your opponent does! Take4 offers fast-paced fun for your next game night!
Disney The Little Mermaid Story Book
LEGO + Disney’s The Little Mermaid = a match made in heaven. Best for ages 5 and up, this 134-piece LEGO set opens like a book and features 3 areas, including Ursula’s lair with a folding shell throne, Prince Eric’s library with a hidden book and map, and Ariel’s cave with a revolving statue and key. Yes, it really has all that, plus 3 LEGO doll figures—Ariel, Prince Eric, and Ursula—and a Sebastian too!
Imagination Art Coloring Set
Encourage their artistic side with this 115-piece Crayola Imagination Art Coloring Set. Filled with everything from markers and crayons to paper and rubbing plates, it’s a one-stop shop for quality art supplies, all tucked into their own convenient carrying case! (Which in our experience means they’re less likely to be spread all over the house. Win, win!)
Creativity for Kids
Grow N’ Glow Terrarium
If you’ve got a science-lover, a plant-lover, or just a kid who loves to craft and create, this adorable (and contained!) Grow N’ Glow Terrarium might be the perfect gift this year. Just assemble, decorate (with glow in the dark stickers, of course!), water, and watch it grow! It comes with potting mix, organic chia and wheat grass seeds, garden figurines, decorative sand, and river stones to create a tiny world of wonder.
Ultimate LED Rocket Science Set
Shooting off rockets never gets old—ask any kid (or adult!) This LED set of rockets from National Geographic is a great way to channel kids’ love for shooting things into the air while also learning about science. And the best part is that set-up for this fun and educational toy is a breeze—just unfold the launch base legs, mount the launch tube and rocket, then stomp the foot pump to send rockets into the sky! (And sending them up at nighttime is extra fun with the LED lights inside!) Kids can also adjust the launch tube to experiment with flight paths and trajectory—see? Science!
Science Magic Activity Kit
Science can be pretty magical, amiright? (That’s what your kid will say at least, once they’ve done some of the awesome experiments from the National Geographic Science Magic Activity Kit.) This unique science kit comes with everything kids need to perform 15 science experiments that also double as magic tricks—so get ready for quite a show! It’s chemistry, it’s physics, and it’s magic. Complete with white gloves and a magic wand (and other things like hydrophobic substances and pH, color-changing base substances of course), this is a magician’s set like no other.
The Original Spirograph Kit with Markers from PlayMonster
Talk about a throwback! Like lots of things we loved from the 80s and 90s (like scrunchies and flare jeans), this is yet another vintage toy that kids today are loving. The Original Spirograph Kit is a STEM toy that combines art with math and lets kids create unique artwork they can be proud of. PlayMonster’s Spirograph Kit includes 19 wheels, 2 rings, 1 rack, 8 markers, spiro-putty, design paper, a 14-page guide book and storage tray, so yeah, it’s definitely cooler than the one we had as kids!
Don’t sleep on these hot toy items! At such low prices, you know they’ll fly off the shelves— especially on such well-loved brands like LEGO, VTech, LeapFrog, and Melissa & Doug. You don’t have to drain the bank account to make Christmas magical for your kids—we promise. Snag some of these popular under $25 toys to wrap up this year, and you’ll see joy in their faces and hear squeals of excitement as they tear them open. And, you’ll feel a bit of holiday magic yourself, so enjoy the moment—you deserve it.